Additionally, Bayforce would implement Conga and custom Visualforce pages to help generate presentations and contract documents with Benchmark’s custom branding and imagery from information housed in Salesforce. Finally, we would create a custom calendar within Salesforce for their sales team to show deal progress in real-time on screens throughout their offices.
Bayforce delivered Benchmark’s entire wish list in 13 weeks. Data was de-duplicated and consolidated within Sales Cloud giving their sales team visibility into one standardized data source. The implementation of Data. com has also provided Benchmark with a seamless way in which to acquire and import new prospect data allowing for a greater marketing and sales reach that is more effective because the data is up-to-date. Pardot’s ability to segment data as well as create ongoing drip campaigns and track interest has led to an increased conversion rate which has thereby increased sales.
The custom Visualforce pages and Conga implementation improved the efficiency of Benchmark’s presentation and contract generation while maintaining their custom fonts and images.
The re-designed business processes and implementation of Sales Cloud has led to greater visibility throughout the organization, helping to move deals through the pipeline more quickly and increase revenue.
There was no disruption to Benchmark’s business during the implementation or go-live and user adoption was quick because the users loved the system from day one! Finally, Benchmark saw such great results that their UK division hired Bayforce to implement Salesforce for them as well which also went live successfully at the beginning of 2017. Bayforce will be bringing their South African division live before year end given the great success of these projects.